Victor L. Perez

Victor Perez
Cross-Cultural Brand Strategist & Retail Context Planner: increasing the level of relevance while driving growth via uncharted opportunities.
Miami-Fort Lauderdale Area.
Award-winning creative strategist & retail context planner with 20 years of experience in the US, US Hispanic & LATAM. Balancing curiosity, innovative storytelling, critical thinking, cross-cultural nuances, and analysis to devise highly effective and relatable retail & brand communications strategies that provided unique value proposition, competitive advantage, and business growth.